Isn’t it shocking when “perfect couples” part ways? Whether it’s Arnold and Maria or the people up the street, it’s always a bit of a surprise. But once the shock wears off, it’s loads of fun to pour some wine and get to the ugly truths of the relationship: he was emotionally unavailable, she was […]
Why Sacred is as Important as Relevant in Email Marketing
Relevance is determined as much by its imposition on sacred times and places as it is by subject matter.
Customers Are Tired of Grazing Your Required Fields
Marketers make forms for marketers and then wonder why nobody fills them in.