The death of the print ad is greatly exaggerated.
Bizmarketer’s Five Rules for Free Stuff
So many trinkets, so little benefit. Marketers need to spend some time thinking through their trinkets and freebies to get the most out of their premium items spend.
The Silly and Slightly Sickening Cost of Tradition
An awful lot of marketers do an awful lot of awful things because, well, because they’ve always done awful things.