You would expect a book about epic business failures to be a delicious, gloating, satisfying kind of fun; a long, slow, I-Told-You-So Waltz. But Jim Collins’ book, How The Mighty Fall: And Why Some Companies Never Give In* takes a much higher moral road than, say, I would. Collins had the misfortune to be attempting to […]
Is Your Project a Train or a Roller Coaster?
My friend Michelle is a very good project manager. She has nerves of steel, a genuine affection for MS Project and can be counted on to act like a lady in even the most disgraceful circumstances. So when we met for lunch recently, not far from the retail HQ where she works, it was a […]
Waiter, There’s a Hamster in My Drink!
It’s been about a year since we sat down over a lovely gin and tonic to talk about time management. And I’m pleased to report that both metaphor and method are standing up to the rigours of the corporate wilderness. (A big thanks to the many of you who tweeted, retweeted and came out to […]
Trout on Strategy is an Acquired Taste
There are plenty of ways to clear a room full of marketers. Telling them about the half-price sushi across the street or sending in a sales guy who’s behind on quota both come to mind. But the most effective way has got to be the S-Word. Simply mumbling “…but is this really on strategy?” will […]
Who Should Wear Your Corporate Speedo®?
Last week we looked at the terrifying beachfront property known as social media. This is where not-so-happy customers are busy telling the world how much their B2B suppliers suck. And it’s where most B2B companies try to pick off the whiners from the cliff tops or shell the beach the relentlessly so they can’t come […]
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