Did you know that almost half of Canadian small businesses don’t have a website? Maybe you did know that but did you know that of the half that do have sites, many of them are complete rubbish and haven’t been updated for months or even years? There are lots of well-documented reasons why small business […]
12 Days of Holiday Reading for Exhausted Marketers
By the time I clear out the drummers, partridges, ladies and those damn swans, all I’m fit to do for those twelve days is curl up in the front of the fire with a single malt and a stack of stuff to read. Here are some things to read that will banish the sugar plums […]
Value Propositions are for Your Inside Voice
Got a value proposition? Good for you. Now shut up.
Just Because the World Got Smaller, Doesn’t Mean it Got Easier
Just because you can be found in Timbuktu doesn’t mean you can sell anything there.
