Here are some stupid trade show mistakes: Massages: This seems like such a nice thing. Who doesn’t need a massage after a day at a noisy crowded show? It’s easy. Just hire a local massage firm to set up a few chairs and they’ll line up. So here’s the dumb part: Have you ever tried […]
Trade Shows Part 5: Getting People to Your Booth
Just because you have a booth doesn’t mean anybody cares. Here are ways to get attendees to your booth.
Trade Shows Part 4: Good Booth is Good Planning, Not Good Luck
Bad booth is just bad planning.
Trade Shows Part 3: Do You Give Good Booth?
How to waste time, money and opportunity at your next trade show.
Trade Shows Part 2: How to Pick Events
Deciding which events to attend is always a bit of a shot in the dark. Here are some questions you can ask to get started.
