Interesting things happen when we tidy up. A recent attempt to dissuade certain loved ones from calling the producers of Hoarders turned up an Economist magazine so old it was saying nice things about Merrill Lynch, a copy of The Marketing Playbook and, ironically, an article about personal organization with three pages missing. So naturally […]
When Bad Assumptions Happen to Smart Marketers
Years ago, when companies still paid to caffeinate their workers, I had the desk closest to the coffee station on my floor. Mostly this meant I could smell a fresh pot before anyone else, and occasionally had to rescue one that was boiling dry on the old Bunn-o-matic. The downside was that at least once a […]
