Job postings are the most fundamental part of recruiting and yet the most overlooked. We need to stop repurposing out of date job descriptions and take the time to build great postings to attract great people.
Seven Really Simple Ways Marketers Can Help HR
The past few posts have been a gentle kick in the ass for my marketing colleagues. For too long we’ve been ignoring our friends in HR, and it’s time we accepted the proven connection between talent and revenue and got on with the job of improving both. We’ve looked at how some support for internal […]
Truth in Job Descriptions
Most job descriptions suck. But even the ones that don’t suck, rarely tell the truth. This is a post I contributed earlier this year to The Cooper Review. We’re Hiring! Are you an Awesome Marketing Manager? Here at Angst Co., you matter. Whether it’s your journey, your career trajectory or your passion, we try to […]
No More Marketing Job Descriptions
Does this seem familiar? We’re looking for a dynamic marketer to lead the [insert group name] team. In this role you will manage a talented group of marketing professionals to drive growth, build market share and increase awareness among target markets. Working closely with your colleagues in [insert department], [insert department] and [insert department], you […]
Marketing Recruiting is Broken Part 3: Pages of Despair
I think that if most professionals wrote reports, briefs, letters, plans or even email as incompetently as they write job descriptions, our knowledge-based economy would crumble and we would all be herding something that bleats. Which may or may not be different from what we do at work today, but would be infinitely sadder. Visit […]