Whether you think the recent walkout by Wayfair workers was a dumb stunt or a brave stand, I think we can agree the company sure didn’t see that one coming. By the time it was all over, its shares were down 5% and it had been shamed into donating $100,000 to the Red Cross. The […]
Your CEO Doesn’t Need a Blog. Seriously.
It’s conference season, and for communicators that means two things: 1. They (I hope) will be settling into a bum-numbing chair for some inspiration and possibly a well-earned nap. 2. Their CEO will be calling them from her leadership conference to announce she is starting a blog. You were warned. Intranets across the land are […]
Let’s End Time-Sucking, Money-Wasting, Executive Retreats
Blake was caught red-handed trying to sneak a can of tomatoes across the ballroom. It was, to be sure, a dumb move, but in the moment, it made all sorts of sense. His team was not doing well in the competition to build a miniature golf course out of soon-to-be-donated food bank items. Blake had […]