Here is the second part of our look at the horrors of the marketing dashboard and how to drag it through the first years of its lives and afterlives. Part One is here. Make your dashboard meaningful You’re a marketer: life is at its crazy best when everyone is looking but nobody is really seeing. That’s why […]
Marketing Dashboards & You Part I
The problem with rental cars is that right about the time you figure them out, you have to give them back. It’s just not obvious how to move the seat, adjust the mirrors and open the little gas door. For reasons I have yet to understand, the rental companies don’t throw the manual into the […]
