Love it or hate it, one thing Applebee’s does quite well is remember to check with customers within a few minutes of their meals arriving on the table. Last week we looked at the need to have these early first taste touchpoints with customers as a way to flag and fix issues before they become […]
Let’s Stop Obsessing About Employee Engagement
Are you engaged at work? Oh, dear. Well here’s a flexible vacation program. How about now? Still no? How about a swell way to earn points you can redeem for small appliances? Are you engaged yet? Maybe a little? Well how about I top up the dental coverage, give you a day off to plant […]
A Brief Guide to Your Next Data Breach Emergency
Just when you thought it was safe to drop 40 large on your Spring togs, doesn’t someone bad make off with your Saks account data. It’s probably on a mantel piece or trophy wall some place, right beside your Uber info, your Equifax file, and the results of that mercifully negative blood test from college. […]
Why Recruiting Needs Marketing’s Help
One of my favourite ways to kickstart conversation at a dinner party is to utter the word, “recruiting” and then sit back. The chances, these days, are pretty good that at least one guest is looking for work or has recently landed, and nearly all of the guests will be eager to contribute their hideous […]
The Right Conversations with All the Wrong People
Here is a secret most HR people won’t ever admit to without a few drinks in them: exit interviews don’t count for sh*t. In the first place, many organizations don’t bother doing them at all, or they leave it to the manager (you heard that right) to have a conversation before the employee leaves. In […]
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