One of my favourite ways to start a new year is to do a ruthless review of all the stuff assaulting my email inbox. Last year, it appears, I signed up for about two dozen things that are competing for my diminishing attention span on a daily or weekly basis. I don’t recall subscribing to […]
Why Decision Makers Are Distracted
Do you know who Robert Metcalf is? If you eat obscure pigs, you may know that he is a top breeder of same; if you are a techie, you may recall he invented the Ethernet, founded 3Com and, for a while, was a publisher at IDG. These days he is a VC and breeder of pigs. But […]
12 Reasons Why Bill C-28 is Good News
After years of denial, anger, bargaining, depression and acceptance, it’s time to step up and figure out what we can and can’t do with email, social and mobile interactions, now that Bill C-28 is on our doorsteps. Also known as Canada’s Anti-Spam Legislation or CASL, this bundle of joy comes into effect on July 1st. […]
Eight Rules for E-Cards (plus a suggestion)
Nobody seems to have got around to writing up any rules for sending out Multi-Denominational Winter Holiday (MDWH) e-cards. So while the horror show that played out in millions of inboxes throughout December is still fresh, let’s get few things straight (don’t worry, I’ll schedule this to re-post in mid-November while you’re planning your next […]
The Slow Elf Returns: More Bad Holiday Greetings
Boxing Day at last. A day to get stuff done, clear up some of the clutter, go through all those e-cards at work and see who loves us. Last year, we looked at the generally dismal offering of Multi-Denominational Winter Holiday (MDWH) e-cards and broadly categorized them as: Self-indulgent, creepy, time-wasting, salesy, stalkerish, and, very […]
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