Geoffrey the Giraffe has left the building. Suitcase in one hand and final Toys-R-Us paycheque in the other, he’s off to the career transition service for unemployed mascots. I’m not going to add to the chorus of eulogies for this chain, and I don’t really know why it finally failed, but I do think TRU […]
Archives for July 2018
Winning the Attention Game
The sippy cup followed a near-perfect arc across the busy coffee shop as it travelled from frustrated toddler to startled customer, sprinkling apple juice on everything in its path. The mum, balancing a baby and a smoothie, apologized as best she could and made a hasty exit, explaining that he just wanted her attention and […]